The Dhaka Times Desk Dhaka-based popular recruiting agency BGL Overseas Limited - BGL Overseas has achieved incredible growth by joining the service and information free broadcast platform channel of the popular instant messaging app IMO.
BGL Overseas is a Government Approved Recruiting Agency, which recruits and supplies manpower from Bangladesh to various organizations in the Middle East and Asia.
While BGL Overseas has been doing well, their business has also suffered during the pandemic. The company's marketing manager, Abdullah Al Mamun, decided to implement new business opportunities through the emo channel. BGL Overseas was added to IMO channel in May this year. After the emo team completes the formal verification, the agency gets their customized menu, through which they can communicate with their potential customers in a convenient way. With the help of Imo, the agency was able to increase traffic to a huge extent. Through which the marketing manager's number of deals increased by almost 50 percent in just 2 months; While the number of followers of their organization has also increased a lot, which now exceeds 13 thousand. The number of migrant workers reaching BGL Overseas through the emo channel averages around 50 per day, which is much higher than other digital platforms.
Abdullah Al Mamun, Marketing Manager, BGL Overseas, said, “We were looking for the best platform, through which we can engage directly with customers. Our communication with job aspirants has increased since joining the emo channel. Our potential customers are here to speak to us directly, without having to go through another agent, through Imo's fee-free service.
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Currently, there is a huge demand for Bangladeshi workers outside the country; But many people do not know about the job due to lack of proper information. IMO Channel has emerged as a powerful medium in this field, with its innovative features to serve the migrant worker community with accurate and authoritative information. 10 million Bangladeshi users working in the Middle East use IMO. Migrant workers will be able to get relevant and approved information on overseas job opportunities, salaries, employers, companies, employment conditions and other essentials through Imo channel. This free flow of information on emo channels will help job seekers make informed decisions.
In the future, Imo will create an ecosystem by partnering with leading recruiting agencies where migrant workers can access various services at affordable prices and find their desired jobs at home. Interested organizations can contact the IMO team at cooperation@imo.im to enrich their achievements and take the sector forward. News bulletins.
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